Have you seen the Holi special movie release Gulaab Gang featuring Madhuri Dixit and Juhi Chawla? What a movie !! Though film critics are quick to point out all the imperfections in the story line ... for us Indian Women it is revolutionary on many counts ! ... For the young generation of urban India, for the first time we saw a movie poster with an all female starcast .... with the leading lady and villain, both happily married actresses of Bollywood .... For the first time, the spirit of Holi .... otherwise known as the most colourful festival of India ... was depicted with the colour of women empowerment ... all the colours of a multifaceted Indian woman, not just a cardboard stereotype !! .... No wonder, one of India's leading mall DLF Promenade, chose to have a special screening of the movie for a select group of women achievers, on the occasion of  Women's Day !! ... Here is the link to the movie .... At the cost of giving an opinion against the established film critics ... we loved it !! ... Therefore our style shoot is called Gulaab Gang (gulaab = pink) in deference to the pink saree clad women vigilantes of the movie.
Holi is a spring festival of India, celebrated on the Phalguna Purnima (full moon of the Spring or Vernal Equinox) ... here is the wiki link for our non Indian readers  :) .... As you will read if you follow the link .... there are many stories related to the origin of Holi ... however this is our favourite :
"In Braj region of India, where Lord Krishna grew up, the festival is celebrated for 16 days (until Rangpanchmi) in commemoration of the divine love of Radha for Krishna, a Hindu deity. The festivities officially usher in spring, with Holi celebrated as a festival of love. There is a symbolic myth behind commemorating Krishna as well. Baby Krishna transitioned into his characteristic dark blue skin colour because a she demon Putana, poisoned him with her breast milk. In his youth, Krishna despairs whether fair skinned Radha and other Gopikas (girls) will like him because of his skin colour. His mother, tired of the desperation, asks him to approach Radha and colour her face in any colour he wanted. This he does, and Radha and Krishna became a couple. The playful colouring of the face of Radha has henceforth been commemorated as Holi" !! ..... So therefore this is our first Style post in a series on Holi celebrations, we present the colours of Holi with two mavericks from the Indian shopping scene .... accessories by the Queen of Indian Kitsch - designer Nida Mahmood .... and the most fun fast fashion  brand Forever 21 :)



Gulaab Gang Holi special
DIY Nida Mahmood Matchbox necklace





Styling Nida Mahmood Matchbox Collection 


Nida Mahmood is known for her "balanced mix of the classic with street" .... "marrying whimsical styling with old fashioned design" .... if i were to gift my non Indian friends, an affordable designer memento .... i would prefer Nida's designs .... because no one depicts the quirkiness of the Indian street style fashionista more aptly than Nida !! .... Recently we caught up with her for lunch and a preview of her Autumn Winter 2014 collection ... as return gifts, we claimed (yes we got to choose .. the perks of being fashion bloggers heheh) her popular Matchbox collection for our DIY styling .... Matchbox art is a very vibrant, unique cultural soul illustration of India ... there are serious Matchbox Collectors who collect this art form ... and Nida is famous for her "Machis", "Sadak Chaap" and "New India Bioscope Company" collections !!

Indian Streetstyle with Forever 21


Aanchal is wearing a plain chiffon pink saree, with Nida's matchboxes as necklaces ... To complete the look, we styled her in Forever 21 rain boots (now in store) , a Forever 21 long sleeved crop top, and Indian hairstyle with gajras (flowers) ... We recently met Andy from Forever 21 USA, who styles the looks of Forever 21 stores in India ... In a conversation with him, he was very surprised when we mentioned that "crop tops" globally means saree "blouses" in India .... hahaha .... therefore for Indians, crop tops are not a trend, but a wardrobe staple !! ... Won't you agree ? ....  We wanted to capture the badass spirit of the Indian Woman in this style shoot .... We hope the photographs convey a sense of how we urban women see ourselves in today's India .... free from the burden of who we should be, free of definitions, and free to own our heritage our style ... keeping in tandem with global fashionistas who rock fast fashion  brands with their own local twist !!



Dusit Devarana


We shot the pictures at the beautiful Dusit Devarana luxury hotel, with its numerous water bodies, trees and greenery .... they even have an ancient temple with a priest within the property ... its such a fabulous setting, that it is fast becoming a favourite spot for fashion and movie people ... for us at DSB, its our very own secret mini vacation place in Delhi :) ... Enjoy the pics !!



Temple at Dusit Devrana

Temple at Dusit Devrana

Gulaab Gang Holi style shoot

Gulaab Gang Holi style shoot

Gulaab Gang Holi style shoot

Forever 21 Holi shopping

Papaya tree at Dusit Devrana

Gulaab Gang Holi style shoot

Gulaab Gang Holi style shoot

Gulaab Gang Holi style shoot

Gulaab Gang Holi style shoot

Landscaped water bodies at Dusit Devrana

Gulaab Gang Holi style shoot

Peach tree Blossom at Dusit Devrana

Flowering Peach tree Dusit Devrana

DIY Nida Mahmood Matchbox necklace
DIY Nida Mahmood Matchbox necklace

Indian hairstyle 1

Indian hairstyle

DIY Nida Mahmood Matchbox necklace
DIY Nida Mahmood Matchbox necklace

DIY Nida Mahmood Matchbox necklace
DIY Nida Mahmood Matchbox necklace

DIY Nida Mahmood Matchbox necklace
DIY Nida Mahmood Matchbox necklace

DIY Nida Mahmood Matchbox necklace
DIY Nida Mahmood Matchbox necklace

DIY Nida Mahmood Matchbox necklace
DIY Nida Mahmood Matchbox necklace



Model : Aanchal Sukhija, Blogger, Delhi Style Blog
Photography : Dimpy Kapur, Blogger, Delhi Style Blog
Production : Aanchal Sukhija, Dimpy Kapur, Harshman Singh
Location : Dusit Devarana, New Delhi
Accessories : Nida Mahmood and Forever 21


Hope you liked the shoot, tomorrow we are celebrating Holi with Elephants and a very very creative genius friend of ours , watch out for our next post .... until then :)

DSB














1 comment:

  1. Swarlipi - The Fusion Band, New Delhi is composing a song dedicated to women. It's a nice article and we would love to connect to you guys so that more and more people know how to respect a woman.

    Thanks a lot.

    https://www.facebook.com/swarlipithefusionband?ref=tn_tnmn

    ReplyDelete

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