We are Delhi's most stylish bloggers yayyy !!!! ..... What happens when high street fashion peaks perfection ?? .... This was the tagline for the Second Edition of DLF Promenade Fashion Bloggers Meet 2013 !! ..... On 19th March, DLF Promenade, Delhi organised a Fashion Bloggers Meet to introduce fashion bloggers and their readers with its participating brand's Spring-Summer 2013 collections .... A styling contest ensued with Fashion Guru Suneet Varma  as judge ..... Delhi Style Blog participated along with other Fashion Bloggers from Mumbai and Delhi .... and we won the contest :) ..... You can read all about it here Fashion Bloggers Meet First Edition ...... On November 13th , DLF Promenade organised the Second Edition for showcasing Autumn Winter Trends and we were invited to participate in the Style Challenge with Fashion Diva Anupama Dayal as judge and Bhumika Pant from Dior as co judge !! .... This time we had to style one male and one female model with the participating brands at Delhi's swanky DLF Promenade Mall with Hair by Looks Salon, Make Up by Inglot and refreshments by Mamagoto ..... The parameters were same as before .... The contest was judged on the basis of overall impact, wearability, originality, detailing and presentation ...... And we are proud to share that we won second time in a row !!!!! ..... So here is the story of our battleplan and subsequent win as Delhi's Most Stylish Bloggers 2013 !!  :)




DLF Promenade Fashion Bloggers Meet
Aanchal Sukhija and Aabhaas Walia


The Collective in Delhi is a one of its kind, super-premium retail concept, known for its breadth of exclusive fashion with over 100 of the world’s best fashion brands under one roof known for menswear and accessories ..... If you want to pick up a head to toe Versace look .... or maybe the latest "It" bag .... or a luxury cufflink to amp up your evening look .... this is The Go to Store in the Capital !!!! ..... Recently we were invited to have a detailed interaction with Tateossian, London ..... an unique jewellery and accessory brand by designer Robert Tateossian who is better known as the "King of Cufflinks".... and we were totally amazed at how such a lil bit of finery could amp up a gentleman's sartorial credentials sky high !! .... Literally at that !!!! ..... The star of the collection was this meteorite limited edition cufflinks made from a Meteor that landed on earth 5000 years ago from outer space and probably 30,000 old !!!! ..... Fashion nerds that we are .... the whole story of Tateossian captivated us due to these historically significant investment pieces !!! ..... But for us at DSB, it was a tete a tete with Julie Woodhead, Buying Director of The Collective, and Ekta Rajani, Fashion Director of Grazia, India that really made this blogpost happen !! ....... Imagine a job as the buyer for an Aditya Birla Group venture ...... the limitless funds ..... the best of Global luxury brands to choose from .... and a shopping spree to stock a store !!! .... OMG is there a heaven better than that for fashionistas ? .... Julie is one lucky lady in a job which is her passion as she talked about the various luxury brands The Collective curates ..... Ekta Rajani of course needs no introduction to us Indians .... She is one of India's foremost Stylists, Fashion Savant and Fashion Mag Journo .... She has always been a hit with us Bloggers because as Fashion Director of Grazia ..... she keeps a sharp eye on the fledgling Fashion Blogging industry and makes it a point to notice and applaud our individual voices as Street Style Fashion Artists whenever she meets us at Fashion Weeks and other industry events !! .... When Julie gifted us the The Collective's Autumn Winter 2013 Collection Coffee Table Edition "The Green Room" .... we were ecstatic !! ...... First because i love Coffee Table Books .... its print in a world gone Digital .... its Hardcover with the very best of photographs, illustration and concise prose .... it looks pretty as a Drawing Room accessory .... and its the creme de la creme of premium advertisement !! ..... The Green Room is very stylishly curated .... and no wonder why !! .... The Collective in its infinite wisdom roped in eight of India's best Celebrity Stylists, Ekta being one ..... to create a wardrobe out of the store's collection .... based on Four Themes of Drama, Narcissism, Chaos and Debauched .... in their Signature Styles supported by a phalanx of models, make up artists and photographers ..... to truly create India's first Style Collective !!! ..... Now that the store is offering Duty Free Shopping .... aka 40% less on iconic brands such as Armani Collezioni, Ted Baker, Fred Perry, Versace Jeans, Hackett, Lagerfeld, True Religion, Versace Collection and many more ..... starting today the 6th of December till the 8th of December ..... we at DSB thought of sharing  excerpts from "the Green Room", their lookbook this season .... with you dear readers !! .... Wish you a very jolly Winter Shopping spree :)




The Green Room The Collective
The Green Room The Collective Autumn Winter 2013

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